Online User Manuals And How To Publish Them
Your products use printed or PDF based User Manuals. Is there a better / more cost effective / more sustainable way to publish your User Manuals online?
User manuals are an essential part of your product packaging.
Ensuring customers can use your product as it is intended, as well as maintain it in good condition is essential to maximise upsell and repurchase.
You worked hard to get your customer - even if you sell via third party websites or bricks & mortar retailers, and you want to keep them!
Printed product manuals (IFU - Instructions for Use), and more recently PDF versions are usually available in the box or on product websites. But this is a 20th century solution and there is a much better way to provide this information, with many added benefits not available in PDF or print format.
Adding your Product Manuals to an app now requires no 'coding' or expensive and time consuming development.
Making this content available in an app means your customers never have to go through their files or kitchen drawer, and they are safe in knowing it is always available and up to date.
Here are just some of the benefits;
• Available on their preferred device (their mobile phone!)
• Always up to date
• Provide added value content (apart from the instructions, you can add your warranty info, how to videos, links to your shop, accessories, vouchers - much much more)
• More sustainable (no requirement for print with associated GHG emissions and costs)
• Much cheaper than print
How does it work?
Perhaps surprisingly, creating your online User Manual works just like it always has. You need your text, plus any supporting images (and now video). You can then login to ManualPro.co and publish your IFU Product Manual straight into the app using the simple admin.
It's very like using WordPress or Word, and even simpler than using one of the publishing programs from the like of Adobe.
You can add pages to your app alongside all the instructions, like links to your online shop, social networks, youtube channel or support pages and contacts.
What's more, using brilliant app tech behind the scenes, your customers are in a 'channel' for that product - so you can also send them news and product updates, vouchers etc.
Costs start at around £39 per product, and go DOWN from there!