Having limited resources can sharpen your focus and teach you invaluable lessons about your audience.
This session will show you creative marketing strategies to reach your audience and grow your brand utilising the resources you already have.
Why Attend This Session?
Learn how to market without spending money—using creativity, collaboration, and community.
Discover how to maximise social media and leverage your network for greater reach.
Understand why starting without a budget can be the best way to define and refine your marketing strategy.
Take away real-world, actionable ideas to implement straight away.
Join us to learn how to create meaningful content and grow your brand.
This session is ideal for startups and nonprofits wanting to delve into the world of marketing, but who don't have big budgets to play with.
What You’ll Learn
Marketing Without a Budget is Possible
Understand how creativity, consistency, and community can drive your marketing efforts.
Discover how focusing on what you already have can be more effective than a large marketing budget.
Working with limited resources forces you to truly understand your audience and refine your message.
Creative Ways to Reach Your Audience
Leverage organic content that resonates
Build authentic connections with your audience through meaningful and personal interactions.
Maximise Social Media
Make the most of platforms like Instagram, LinkedIn, and Facebook without paid ads.
Create engaging, shareable content that doesn’t require a budget.
Best practices for using hashtags, collaborations, and community engagement to grow your reach.
Leveraging Your Network
Tap into your personal and professional network to spread the word.
How to effectively ask for referrals, shout-outs, and cross-promotions without a budget.
The power of partnerships and collaborations in expanding your reach and influence.
Getting Creative with Content
Repurpose existing content into multiple formats (blogs, videos, posts, etc.) to maximise your impact.
Free tools to help create eye-catching visuals and compelling content.
How to create shareable, engaging content without expensive equipment or software.
Reserve Your Spot Today
Provided to you free of charge, this Toolbox Tips workshop is funded by Wiltshire Council and the UK Government through the UK Shared Prosperity Fund and is being delivered by the University of Bath, techSPARK and the Future Smiths.
The UK Shared Prosperity Fund is part of the UK government’s Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and places, supporting local business, people and skills.
You can read more about the UK Shared Prosperity Fund on the Gov.UK website