Business Strategy

Articles

Developing a marketing plan is one of the most effective ways for a small business to survive and thrive, especially in increasingly competitive times...

guide

Costing and Pricing a Product or Service

It is important to understand the impact of pricing on profitability and be able to choose the best pricing strategy for a business.

guide

Creating a Marketing Strategy

This factsheet explains the importance of having a marketing strategy, and how to use it properly to maximise the success of a business. It also inclu...

Business Strategy

advice

Profiling Your Target Market

This factsheet provides an introduction to profiling your target market and customers and explains the importance of fully understanding their needs.

Business Strategy

News

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Events

Breakfast Business Business Breakfast Shaping Our Industrial Strategy Business Breakfast 13 June, 2018, 7:30 am - 10:30 am

Salisbury Free Hosted by SWLEP - Colette Mallon

Business Lunch Networking Shaping Our Industrial Strategy Business Lunch 13 June, 2018, 12:30 pm - 3:30 pm

Swindon Free Hosted by SWLEP - Colette Mallon

Community Insights

This digital agency saw the appeal of scaling up with a £2k grant

Digital agency gets £2k grant for scale up business coaching.

guide

Developing a Marketing Plan

Developing a marketing plan is one of the most effective ways for a small business to survive and thrive, especially in increasingly competitive times...

guide

Costing and Pricing a Product or Service

It is important to understand the impact of pricing on profitability and be able to choose the best pricing strategy for a business.

guide

Creating a Marketing Strategy

This factsheet explains the importance of having a marketing strategy, and how to use it properly to maximise the success of a business. It also inclu...